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Community Cricket uplift for Sixers regions

04 September 2018

Local cricket clubs and schools within the Sixers region are set to benefit significantly following Cricket Australia's announcement they will invest an additional $35 million in Community Cricket over the next three years.

Sixers Metro currently covers 582 schools, 7 junior associations, 57 junior clubs, and reaches over 83,000 participants according to the 2017/18 census.  Currently Sixers Metro has 5 Development Managers servicing the 5 regions – North Shore, Northern Beaches, Inner West, Sydney East and Sydney South. 

The next uplift is part of Cricket Australia’s investment into grassroots cricket and will result in more staff in the field supporting and assisting volunteers, engaging more schools, encouraging more girls to play the game, and working with stakeholders to improve current facilities and lead new projects.

 

The uplift will see 7 additional Sixers Metro staff come on board – 4 Developments Managers, 2 School Recruitment Officers, and 1 Club Retention Officer.  With more people in the field the Sixers will have the capacity to work with clubs that need assistance in promotion, volunteer recruitment, player and coach development, governance, grant applications, succession planning, and much more.  The Sixers Metro team is also tasked with inspiring the next generation of Sixers fans through exciting and fun activations, such as the Beach Blast events and Sixers Festivals. 

These community initiatives create a link to the Sixers club and increase awareness and interest.

Belinda Clark, former Australian Women's Cricket Team Captain and Cricket Australia's Executive General Manager of Community Cricket, said the investment will benefit grassroots cricket not just in Sydney, but across the entire country.

The new financial model will benefit community clubs through the operation of the Woolworths Cricket Blast program for junior cricket. Funds will be utilised to improve technology which will help local clubs better manage the administrative load.

The recent investment aims to improve the “participation experiences with a focus on growing junior cricket," Clark said.

“The continued roll out of new and exciting game formats for juniors, the launch of the new Woolworths Cricket Blast Program and record numbers of girls signing up to play cricket, it's a very exciting time for our game.”

With the support of the Australian Government, State and Territory governments, local councils, schools and clubs, the Australian Cricket Infrastructure Fund is guaranteed a further $12.75 million to increase the number of community-based facility projects.

"Based on population growth and cricket participation trends, 1,400 additional ovals are required nationwide over the next decade to provide communities with appropriate playing facilities," Clark said.